There’s something hauntingly poetic about the Victorians and their way of turning death into an art form. The phrase “memento mori”, Latin for “remember you must die”, wasn't a warning, but instead it was an invitation to live fully, to cherish beauty, and to embrace the macabre. Some Victorian rituals surrounding death were:
- Jewelry made from human hair, lockets with miniature portraits of the deceased, and brooches shaped like coffins as everyday accessories.
- Post-mortem photography that captured loved ones in lifelike poses, as if death were just a long sleep.
- Elaborate and extended mourning rituals with draped black crepe, veils, and “widow’s weeds” worn for years.
The Smell of Fear’s "Apothecary Collection: Memento Mori Candle" captures this gothic duality with a scent that’s elegant, eerie, and utterly unforgettable. Imagine the dusty shelves of an old apothecary, the faintest hint of aged parchment and dried roses, and the lingering whisper of something ancient and sacred. It’s like a seance in a jar.
If you’re drawn to the romance of the macabre, the history of mourning, or simply love a scent that tells a story, this is your new obsession.
Why “Memento Mori” Is a Must-Have for Dark Romantics
1. A Scent Steeped in Victorian Mourning
This candle embodies that delicate balance between beauty and decay:
- Top Notes: Dried roses and jasmine: like a bouquet left on a grave, still fragrant but fading.
- Mid Notes: Aged parchment and ylang ylang: the scent of an old apothecary ledger, yellowed with time.
- Base Notes: A whisper of spice: ancient, sacred, and just a little bit haunted.
Light it, and its like you’re stepping into a Victorian wake, with candlelight flickering on mahogany caskets and air that's thick with memories.
2. Long-Lasting, Hauntingly Good
The Smell of Fear’s candles are legendary for their longevity, and "Memento Mori" is no exception:
- A hand-poured, clean-burning coconut-soy wax blend (eco-friendly, soot-free, and guilt-free indulgence).
- 30+ hours of burn time so the past lingers as long as you need it to.
- A strong, even scent throw that transforms your space into a gothic sanctuary.
Pro tip: Light it during a Victorian horror movie marathon (The Others, The Woman in Black, Crimson Peak) and let the aroma deepen the mood.
3. Packaging That’s as Darkly Elegant as the Scent
This candle is made with white and black splashed wax and housed in a clear jar with a wooden lid. The label, with its antique script and clean imagery, looks like it was plucked from a 19th-century mourning parlor calling card. Display it on a bookshelf, altar, or vanity, and it will become the centerpiece of your macabre aesthetic.
4. Perfect for History Buffs, Gothic Romantics & Scent Rebels
This candle is for:
- Gothic souls who find beauty in the macabre.
- History nerds obsessed with Victorian mourning culture and the art of remembrance.
-
Candle collectors tired of the same old pumpkin spice and lavender.
How to Use Your “Memento Mori” Candle
- Set the mood: Light it while watching those gothic films or when reading gothic literature (Dracula, Wuthering Heights, or Frankenstein).
- Gift it to a fellow dark soul: Because nothing says “I see your morbid side” like a memento mori candle.
- Layer the scents: Pair it with "Cemetery Walk" or "Grave Dirt" for a multi-sensory journey into the past.
Ready to Invite the Past Into Your Present?
"Apothecary Collection: Memento Mori" is both a wonderful candle and a tribute to the Victorians’ love of death, beauty, and drama. It’s for those who appreciate history with a haunt, scents that tell a story, and the romance of the macabre.




